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Industry Press Releases

Seagate Reinvents Backup for Your Digital Life

June 11, 2012

Backing up data is an absolute necessity that many people put off until after it's too late. According to a 2011 study by Parks Associates less than one-quarter of the households in the survey have a weekly backup plan for their systems and only 4% are diligent enough to manually perform a backup on a daily basis.(1)

"The idea of providing a backup of photos and videos from Facebook is an interesting one, which I believe may help people come to realize the importance of maintaining multiple copies of any digital asset regardless of where it is stored," said Brett Sappington, director of research for Parks Associates. "Social media has become a massive repository for personal digital content, and most consumers have not likely considered the possibility of losing access to those shared memories."

From the press release, "Seagate Reinvents Backup for Your Digital Life."

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