Providing market intelligence for more than 35 years

Industry Press Releases

Skyworks Enabling Next Generation Over-the-Top Set Top Boxes

According to Barbara Kraus, Director of Research at Parks Associates, nearly 50 percent of video content that U.S. consumers watch on a television is on demand or time shifted. This is up from 38 percent in 2010, reflecting the rapidly changing market and move towards new digital media. In fact, a recent report from Pricewaterhouse Coopers states that OTT television streaming will grow to be a $10.1 billion segment in 2018, up from just $3.3 billion in 2013.

From the press release "Skyworks Enabling Next Generation Over-the-Top Set Top Boxes."

Previously In The News

iControl Networks Embraces Green Button Initiative

iControl Networks, a leader in broadband home management, today announced that its OpenHome™ software platform will enable home security and broadband service providers to easily integrate energy u...

CEDIA Looks Forward to Expoloring 'The Future of Home Technology'

Tom Kerber, Director of Home Systems market research and consulting firm, Parks Associates will be revealing the results of CEDIA’s recent market research project looking into the future prospects...

Mirror Your Laptop, Smartphone Or Tablet Screen On Your TV With NETGEAR Push2TV

ccording to a study by Parks Associates, 26% of all U.S. broadband households still connect a computer to their TV to enjoy locally stored or online content that is only accessible through their de...

TargetSpot Releases Industry’s First Report on Attitudes Towards Digital Audio Advertising

TargetSpot, the largest Digital Audio advertising network, today released the results of its “Attitudes Towards Digital Audio Advertising” Study. Conducted by Parks Associates, this report unveils...