Providing market intelligence for more than 35 years

Industry Press Releases

Smart TVs in a Pay-TV World 2012 - A Report Examining the Phenomenon of Smart TV on Video Delivery and Consumption

Research and Markets has announced the addition of the "Smart TVs in a Pay-TV World Q3 2012" report to their offering.

“They offer the intriguing possibility for the expansion of pay-TV services beyond the set-top box, but they also offer other players such as broadcasters and over-the-top video providers a toehold into the living room.”

This report examines the phenomenon of smart TV diffusion on video delivery and consumption. It specifically analyzes the technology and business implications for delivering managed and over-the-top video services into a smart TV. It provides an overview of content delivery models, examines the role of pay-TV operators, and provides global forecasts.

"The proliferation of smart TVs and other connected consumer electronics is both an opportunity and a threat for pay-TV providers," said Pietro Macchiarella, Research Analyst, Parks Associates. "They offer the intriguing possibility for the expansion of pay-TV services beyond the set-top box, but they also offer other players such as broadcasters and over-the-top video providers a toehold into the living room."

From the press release, "Smart TVs in a Pay-TV World 2012 - A Report Examining the Phenomenon of Smart TV on Video Delivery and Consumption."

Previously In The News

Gaming consoles increasingly vital for connected TV viewership, brand advertising

In addition, a November study conducted by market research firm Parks Associates found that about 58 percent of connected TV consumers said that ads on the platform are effective, and more than 80...

Support.com to Present at Parks Associates' CONNECTIONS(TM) Summit at CES

Support.com, Inc., which enables partners to unlock the potential of technology services, today announced it will present at CONNECTIONS™ Summit at CES, January 8, 2013 in Las Vegas. CONNECTIONS Su...

IPSO Alliance Facilitates Rapid Growth of IoT and M2M Markets in 2012, Looks Forward to Continued Success in 2013

"IP technologies and their related communication standards are one of the key enablers for proliferation of embedded wireless devices. It has become critical for companies like UTC, who provide a c...

Ted Werth, PlumChoice® Founder, to Discuss New Opportunities In Tech Support Services at CONNECTIONS™ Summit

What: International research firm Parks Associates is hosting the seventh-annual CONNECTIONS™ Summit at CES on January 8, 2013, providing attendees with insights from top executives and the leading...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive