Providing market intelligence for more than 35 years

Industry Press Releases

TargetSpot Extends Reach Into Connected Homes With New Radionomy Apps On Samsung Smart TVs And Roku

TargetSpot and Radionomy are part of Radionomy Group, a Vivendi company, allowing for deep collaboration in targeting listeners across a variety of connected devices. A Parks Associates study found Roku devices are the most used streaming media devices among U.S. broadband households (34% of units sold in 2014). And an IHS study forecast Smart TV penetration in U.S. homes to reach 57 percent by 2019. "Smart TVs and streaming devices are becoming increasingly popular, for advertisers this represents extended reach with a valuable audience", says TargetSpot COO David Kert. "Radionomy's continued push into connected consumer electronics allows us to reach consumers however and wherever they listen to digital audio content with targeted messaging."

From the article "TargetSpot Extends Reach Into Connected Homes With New Radionomy Apps On Samsung Smart TVs And Roku" by www.consumerelectronicsnet.com

Previously In The News

DIRECTV NOW Has 1 Million Reasons to Celebrate 1 Year of Service

"To reach 1 million subscribers is an important benchmark for any OTT video service, but to go from zero to 1 million subscribers so quickly is quite an achievement," said Brett Sappington, Senior Dir...

The Zigbee Alliance and Thread Group Address IoT Industry Fragmentation with the Availability of the Dotdot Specification over Thread’s IP Network

“We’re at an exciting point in the Smart Home where the broader consumer market is embracing mainstream connected products; 26% of consumers own a smart home device according to our new research,” sai...

Quorvo HelloTech Brings Tech Support Home for the Holidays to Ensure Stress-Free Smart Home Setup and Installation

According to a recent survey from Parks Associates, the leader in smart home industry research, approximately 50% of consumers in U.S. broadband households report problems with setting up a smart home...