Providing market intelligence for more than 35 years

Industry Press Releases

TargetSpot Extends Reach Into Connected Homes With New Radionomy Apps On Samsung Smart TVs And Roku

TargetSpot and Radionomy are part of Radionomy Group, a Vivendi company, allowing for deep collaboration in targeting listeners across a variety of connected devices. A Parks Associates study found Roku devices are the most used streaming media devices among U.S. broadband households (34% of units sold in 2014). And an IHS study forecast Smart TV penetration in U.S. homes to reach 57 percent by 2019. "Smart TVs and streaming devices are becoming increasingly popular, for advertisers this represents extended reach with a valuable audience", says TargetSpot COO David Kert. "Radionomy's continued push into connected consumer electronics allows us to reach consumers however and wherever they listen to digital audio content with targeted messaging."

From the article "TargetSpot Extends Reach Into Connected Homes With New Radionomy Apps On Samsung Smart TVs And Roku" by www.consumerelectronicsnet.com

Previously In The News

iQor to Present at Parks Associates’ 22nd-annual CONNECTIONS™: The Premier Connected Home Conference

iQor, a global managed services provider embedded in the flow between product, people and services, today announced Deepak Batheja, chief digital officer & group CIO, iQor, will participate as a speak...

Whisker Labs Announces Groundbreaking Fire Prevention Technology

By plugging Ting into any outlet in a home and pairing to WiFi, the service measures electromagnetic data from the home’s electrical network to look for arcs and sparks occurring in any part of the ho...

Tendril Brings Industry-Leading Energy Intelligence to Indiana Michigan Power Customers Through New Collaboration with Google

Parks Associates, a leading market research firm specializing in emerging consumer technology, has reported that by 2020, United States households will have more than 2.3 billion connected devices. On...

Veego Gives Eyes to ISPs, Enabling Automatic Detection and Repair of Smart Home Problems

According to a study by Parks Associates titled 360 View: Supporting the Connected Consumer, “Unresolved technical problems with smart home devices have risen 240% in 3 Years. 79% of consumers have se...