What: International research firm Parks Associates is hosting the seventh-annual CONNECTIONS™ Summit at CES on January 8, 2013, providing attendees with insights from top executives and the leading analysts in the connected home industries. This interactive event focuses on market trends, business models, case studies, and growth opportunities for companies developing products, platforms, and services for the connected consumer. The event concludes with an evening reception for all attendees.
Who: Ted Werth, Founder of PlumChoice, will participate in the panel discussion alongside other technology and support sector leaders. Mr. Werth brings unique insights and points of view from decades of customer-centric tech support experience. He founded PlumChoice to optimize the benefits connected consumers and businesses expect and demand from their technology environments, enabling the Company's partners to build customer loyalty and drive revenue growth by creating and delivering customer-centric technology services solutions.
Why: The interactive panel session, moderated by Patrice Samuels, Analyst, Parks Associates, discusses the growing opportunities for support services in an increasingly complicated consumer technology market. Despite manufacturers' best efforts to simplify new technologies, consumers often find these products difficult to use. Parks Associates research finds 7% of U.S. consumers in broadband households purchased a support subscription as an "attached" feature with their computing device purchase.
When: January 8, 2013 – 2:30-3:45 PM
Where: Las Vegas Convention Center, South Hall, 2nd Floor, S204-205
From the press release, "Ted Werth, PlumChoice® Founder, to Discuss New Opportunities In Tech Support Services at CONNECTIONS™ Summit."
