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Apple's new iPads emerge amid tablet sales slump

October 15, 2014

Corporations and other large institutions are perhaps the only remaining under-exploited niche that could aid iPad sales, notes Parks Associates analyst Tejas Mehta. Apple struck a deal with IBM (IBM) earlier this year to try and bolster enterprise sales.

“There is a lot of potential growth there,” says Mehta. “The key is to extend the functionality of the iPad, so it’s not just a device that is used for (Internet) access and entertainment.”

From the article "Apple's new iPads emerge amid tablet sales slump" by Aaron Pressman.

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