Register

I agree with the Privacy Policy

Yahoo! Finance & News

Consumers want connected cars

May 02, 2014

The survey's findings are also backed up by the most recent report on the subject by Parks Associates. It claims that 33 percent of US consumers want the ability to listen to their music libraries in their cars and there is also a growing demand for navigation, vehicle performance and diagnostics features and of course hands-free phone access.

"The rapid growth in smartphone adoption combined with the development of a robust app industry has educated consumers on the benefits and possibilities of in-car connectivity," said Jennifer Kent, Senior Analyst, Parks Associates. "Smartphone owners are far more likely to value connected car capabilities, and roughly three-quarters of those valuing connected car capabilities have smartphones."

From the article, "Consumers want connected cars."

Previously In The News

Immersive viewing: second screen content hitting the spot

As more and more TV shows and broadcasters create supporting apps, in the US at least the second-screen phenomenon is starting to become mainstream viewing behavior, especially among younger digita...

Five Ways to Kick the Cable TV Habit and Save Serious Cash

Fewer than 5 percent of cable subscribers have cut the cord, according to research firm Parks Associates, but nearly all of them did it for the same reason: Their cable bills were too damned high....

NETGEAR Launches Ocuity Wireless IP Cameras, Best-in-Class Integrated Monitoring Solution for Security Systems Providers

The Ocuity 500 comes with a built-in rechargeable battery that supports two hours of streaming video, maintaining a complete video record even through power outages. Multiple power management modes...

Dolby Collaborates with Leading Hollywood Studios to Deliver High-Quality Audio for Digital Content

Dolby Laboratories, Inc. today announced that Twentieth Century Fox Home Entertainment and Anchor Bay Entertainment now encode movies and TV programs in the UltraViolet™Common File Format (CFF) usi...

‹
1
2
...
12
13
14
15
16
17
18
...
32
33
›