Providing market intelligence for more than 35 years

Yahoo! Finance & News

Roku Slims Down With New Internet-Streaming Device Design

“Smart TV manufacturers have struggled to find an application platform that sticks with consumers especially since software is not their area of expertise,” said Kurt Scherf, vice president and principal analyst at Parks Associates. “The Roku Streaming Stick is a game changer for the Smart TV market. It takes the leading streaming platform and integrates into the TV in a way that no one has been able to do before.”

From the article, "Roku Slims Down With New Internet-Streaming Device Design"

Previously In The News

Consumers turning to apps to make shopping decisions

One in four US consumers now rely on their smartphones for advice and guidance when shopping in physical stores. According to Parks Associates, over 25 percent of shoppers use their devices to...

5 questions to ask yourself before you buy a smart watch

Smart watches have been in the tech news a lot lately—particularly since Apple introduced its much-anticipated Apple Watch last week. Still, while some analysts suggest smart watch sales will grow...

Facebook-style games to be worth $5bn a year by 2015

"250 million people play games like Zynga's CityVille and Farmville on Facebook every month," says Pietro Macchiarella, analyst at Parks Associates, valuing 2010's social gaming revenue at $1 billi...

A ray of light for Microsoft’s Surface: Consumer interest doubled Nexus tablet interest ahead of holidays

Tablets are a hot category once again this holiday season and as it did in 2011, Apple’s iPad lineup is seen leading the pack this year. According to a survey conducted between October and November...