Providing market intelligence for more than 35 years

Yahoo! Finance & News

Surprise: Purchase intent polls show PS4 with a big lead over Xbox One

Two separate surveys are showing that the PlayStation 4 sits substantially ahead of Microsoft’s Xbox One when it comes to polling American consumers about console preference. According to Parks Associates, 36% of console shoppers favor PS4 while 27% are leaning towards Xbox One.

It’s possible that the decision to price the Xbox One $100 above the PS4 may hand Sony an edge in the short term when it comes to sales volume. But launch sales don’t necessarily tell much about the long-term success of a console.

From the article, "Surprise: Purchase intent polls show PS4 with a big lead over Xbox One" by Tero Kuittinen.

Previously In The News

Investors yawn as new iPads fail to impress

More than 60 per cent of U.S. households with broadband Internet service already own a tablet, and 70 per cent of those households with income over $100,000 already own both a tablet and a smartpho...

Apple's new iPads emerge amid tablet sales slump

Corporations and other large institutions are perhaps the only remaining under-exploited niche that could aid iPad sales, notes Parks Associates analyst Tejas Mehta. Apple struck a deal with IBM (I...

Google whips Apple in video streaming battle

Streaming media devices have become more common, and the choices are growing. This year, Roku is still the leading brand, but Google (GOOGL) Chromecast has taken Apple (AAPL) TV's place as runner-u...

Google Is Now Officially Beating Apple In The TV Streaming Market

Roku and Apple dominated the TV streaming market last year, but now Google’s Chromecast has pulled ahead of Apple to become a front-runner. Research firm Parks Associates just released some new...