Register

I agree with the Privacy Policy

Yahoo! Finance & News

The tablet market's problem is Apple, not the other way around

May 05, 2014

"We're seeing a bit of the natural adoption cycle going on with tablets," says John Barrett, an analyst with Park Associates. "Early buyers want lots of features, which is Apple's forte. The value shoppers come later and they're more willing to make trade-offs for price."

The second Apple issue is related to the first. At the low end of the market, tablets costing a few hundred dollars or less, Apple has left a so-called price umbrella for competitors. Apple lowered its entry price from $499 to $329 at the end 2012 with the iPad Mini. But since then, it has only cut the price of the Mini by $30 while competitors including Samsung, Google and Amazon have gone much lower. Samsung’s new Galaxy Tab 4 sells for $200 and Amazon is selling tablets for as little as $129.

From the article, "The tablet market's problem is Apple, not the other way around" by Aaron Pressman.

Previously In The News

AT&T Digital Life and Parks Associates Address Home Security, IP Connected Home Services in Keynotes at CONNECTIONS(TM) at CTIA 2013

Tricia Parks, CEO, Parks Associates, presents today on the growing presence of IP-enabled solutions in the home management and security markets as part of her keynote address "Emerging Markets for...

Facebook-style games to be worth $5bn a year by 2015

"250 million people play games like Zynga's CityVille and Farmville on Facebook every month," says Pietro Macchiarella, analyst at Parks Associates, valuing 2010's social gaming revenue at $1 billi...

TargetSpot Unveils Industry’s First Digital Audio Advertising Research

TargetSpot, the largest digital audio advertising network, today releases the industry’s first in-depth Internet Radio advertising research, “Digital Audio Usage Trends: A Highly Engaged Listenersh...

CONNECTIONS Pre-show Workshops Focus on Connected CE, Smart Energyt, and Mobile Technology

Parks Associates today announced the agendas for three research workshops, focusing on cloud-based innovations, smart energy, and monetization strategies for mobile technologies. The research firm...

‹
1
2
3
4
5
6
7
8
9
10
...
32
33
›