Register

I agree with the Privacy Policy

Yahoo! Finance & News

Ultrabooks, Laptops and Tablets: Complements or Substitutes

July 09, 2013

Research and Markets has announced the addition of the "Ultrabooks, Laptops and Tablets: Complements or Substitutes" report to their offering.

This research analyzes the market for laptops and tablets and the tensions between these product categories. It presents the latest data on purchase patterns, tests consumer demand for Ultrabook laptops, and gauges how Ultrabooks will impact the laptop and tablet markets. Specific attention is also given to the Microsoft Surface product and how it will be received by the tablet market.

Tablets and laptops are both appealing options for consumers, and some purchase one at the expense of the other. Ultrabooks will impact this dynamic by making laptops a more appealing choice in comparison to tablets, but Ultrabook prices will need to come down. Consumers are unwilling to pay a premium for them. - John Barrett, Director, Consumer Analytics, Parks Associates.

From the article, "Ultrabooks, Laptops and Tablets: Complements or Substitutes."

Previously In The News

Parks Associates President Stuart Sikes to Moderate "Home Automation: The New Revenue Generator?" at Cable Congress

Stuart Sikes, President, Parks Associates, will moderate the session "Home Automation: The New Revenue Generator?" at Cable Congress on Thursday, March 7, 9:30 a.m. in London. New research from...

Techzilla Launches to Support the Evolving Tech Needs of Today’s Consumers

Additionally, Techzilla offers a customer-centric repair service, allowing consumers to have their devices diagnosed and fixed from the comfort of their homes. Technicians will attempt to resolve t...

Smartphones and tablets driving interactive TV viewing

Enriching the viewing experience with show-related info Now, the latest research from Parks Associates reveals that tablet and smartphone owners are turning to their devices for interactive TV...

M2M: The Next Billion Mobile Connections - Essential Analysis of the Growing Wireless M2M Industry

In this report, Parks Associates analysts examine the growing wireless M2M industry and highlight opportunities in this space for mobile service providers in the U.S. and globally. The report i...

‹
1
2
...
18
19
20
21
22
23
24
...
32
33
›