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TargetSpot Unveils Industry’s First Digital Audio Advertising Research

TargetSpot, the largest digital audio advertising network, today releases the industry’s first in-depth Internet Radio advertising research, “Digital Audio Usage Trends: A Highly Engaged Listenership” and “Internet Radio Advertising Impact.”

Conducted by Parks Associates, the reports unveil the behavioral trends of an emerging “Super Demographic,” and cement the value of digital audio advertising both as a direct and a complementary marketing channel. From the article,

“TargetSpot Unveils Industry’s First Digital Audio Advertising Research”

Previously In The News

AT&T Digital Life and Parks Associates Address Home Security, IP Connected Home Services in Keynotes at CONNECTIONS(TM) at CTIA 2013

Tricia Parks, CEO, Parks Associates, presents today on the growing presence of IP-enabled solutions in the home management and security markets as part of her keynote address "Emerging Markets for...

Facebook-style games to be worth $5bn a year by 2015

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CONNECTIONS Pre-show Workshops Focus on Connected CE, Smart Energyt, and Mobile Technology

Parks Associates today announced the agendas for three research workshops, focusing on cloud-based innovations, smart energy, and monetization strategies for mobile technologies. The research firm...

Parks Associates To Present New Industry Research on Social Gaming at Game Investment Conference 2011

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