Parks Associates In The News

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Netflix's U.S. Market Share Slips as Competition Looms

Amazon.com enjoys the No. 2 spot, with 52.9% share of U.S. viewers for its Prime Video service, whic...

The threat of the ‘DIY smart home’

In order to ensure interoperability with products from other manufacturers, more and more companies...

Research: Free trials influence over half of OTT subs

Parks Associates research finds that over 50 per cent of US broadband households that subscribed to...

Walmart Posts Healthy Second-Quarter 2019 Financials

The nation’s largest retailer continues to lead in DVD and Blu-ray Disc sales, devoting significant...

Is Roku a Better Streaming Play Than Netflix?

Roku is still the streaming-device leader, controlling an estimated 39% share of the market, accordi...

3 in 4 Broadband Households to Acquire a Security or Privacy Service in Next 12 Months

A large majority of consumers in the United States are expressing greater levels of interest for all...

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About Parks Associates

In The News

Parks Associates is cited in hundreds of local, national, and global media outlets.

Latest In The News

Netflix's U.S. Market Share Slips as Competition Looms

The threat of the ‘DIY smart home’

Research: Free trials influence over half of OTT subs

Walmart Posts Healthy Second-Quarter 2019 Financials

Is Roku a Better Streaming Play Than Netflix?

3 in 4 Broadband Households to Acquire a Security or Privacy Service in Next 12 Months

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Mindi Sue Sternblitz-

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