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Latest In The News

Advertising Absent From Most OTT Services

At the end of 2015, Parks says about 20% of U.S. broadband homes had cancelled at least one OTT vide...

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New Research Reveals Priorities For Carrier Switchers

As carriers priorities shift from increasing the average revenue per user to managing churn, consume...

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5% Own Smart Appliances, 18% Plan To Buy One

The 360 View Update: Consumer Demand for Connected Major Appliances by Parks Associates found that f...

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Exactly How Apple Lost TV

Even with strong development from Apple TV last year, research study firm Parks Associates approxima...

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Here's How Apple Failed In TV

Even with solid growth from Apple TV last year, research firm Parks Associates estimated it to be fo...

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ADT Gets Into The Ring

In fact, new research that came out this week from Parks Associates estimates that nearly 24 percent...

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