Parks Associates In The News

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One-Quarter Of Millennial-Led Households Are OTT-Only: Parks

Looking at the OTT market, Parks says that 60 percent of OTT video services require a subscription,...

Sony Unveils Slew of New PlayStation Titles

"A lot of enthusiasts are looking forward to the PS4 VR, so it should be a hit during the holiday se...

Study: 23% Of Millennials Head OTT-Only Broadband Homes

“Younger consumers are willing to subscribe to pay-TV service, provided the offerings align with the...

Parks: 23% Of US Millennials Opt For OTT-Only

In the US, some 23% of millennial heads of household opt to live in OTT-only, broadband homes, accor...

Quarter Of US Millennials Are OTT-Only

About a quarter (23%) of millennial heads of household in America are over-the-top (OTT)-only househ...

Parks: Millennials Covet OTT Video — And Pay-TV

Parks said nearly 60% of OTT video services in North America are subscription-based. About 64% of U....

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In The News

Parks Associates is cited in hundreds of local, national, and global media outlets.

Latest In The News

One-Quarter Of Millennial-Led Households Are OTT-Only: Parks

Sony Unveils Slew of New PlayStation Titles

Study: 23% Of Millennials Head OTT-Only Broadband Homes

Parks: 23% Of US Millennials Opt For OTT-Only

Quarter Of US Millennials Are OTT-Only

Parks: Millennials Covet OTT Video — And Pay-TV

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