Providing market intelligence for more than 35 years

In The News

60% Of US Broadband Homes Subscribe To At Least One OTT

Parks adds that content will be key to attract the new video-centric consumer, and these emerging cloud-based businesses will be experimenting with different monetization models in 2016 and beyond.

“Data analytics is one opportunity, but the challenge is turning data into a monetizable form,” comments Glenn Hower, Research Analyst, Parks Associates.

From the article "60% Of US Broadband Homes Subscribe To At Least One OTT" by Thomas Campbell.

Previously In The News

What Messi's MLS, Apple, Adidas deal means for everyone else

Research by Parks Associates, a market research and consulting company, showed that "annual sports OTT subscription revenue in the United States was $13.1 billion in 2022 and will almost double to app...

ICYMI: Our Channel News Roundup for the Week of June 26th, 2023

A research report from our friends at Parks Associates, Smart Lighting Assessment, examines the changing directions in lighting, including in security perimeters, new form factors, and a universal “pl...

86% Homebuyers State They Would Consider a Smart Home When Moving

Additionally, a Parks Associates study conducted November 2022, found that roughly 45% of broadband internet households added some “major energy-saving device” to their home in 2021. From the artic...

12 Easy To Install Wireless Outdoor Security Cameras Without Subscription

Parks Associates, an American research firm, carried out a survey and noted that as of the end of 2021, 14% of homes with access to the internet had a network-connected security camera, while 15% of h...

Phone:
972-490-1113
Mailing Address:
Parks Associates 5080 Spectrum Drive, Suite 1000W Addison, TX 75001 USA
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2024 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive