Providing market intelligence for more than 35 years

In The News

86m streaming device sales by 2019

Parks Associates research finds the global annual unit sales for streaming media devices, including both player and stick form factors, will increase from 30 million units in 2013 to 86 million units in 2019. More than 330 million 4K UHD TVs will be sold globally by the end of 2019, an increase from two million in 2013. By 2020, nearly 97 million wireless speakers will be sold globally.

“The number of connected CE categories and devices continues to expand as companies look to disrupt the market,” said Stuart Sikes, President, Parks Associates. “The key priorities for our research are to identify emerging business models, effective partnerships, and engagement strategies that help develop profitable consumer products and services.”

From the article "86m streaming device sales by 2019" by advanced-television.com.

Previously In The News

Roku beats Q1 estimates as linear TV dies out

Broadly, Roku has been able to capitalize on the secular viewership shift from linear TV to OTT platforms. In August 2017, Parks Associates found that Roku had a 37% share of the streaming media playe...

PeerLogix sees momentum from demand-side integration

TV audiences have fractured, with over half of US households streaming OTT content daily, according to recent Parks Associates research. Advertisers have followed suit, and 2016 marked the first year...

Disney Plus isn't a 'Netflix killer,' but other streamers like Apple should be worried

The truth is that there has historically been a high rate of overlap between subscribers of streaming services like Netflix, Hulu, Amazon Prime, and HBO Now. Research by Parks Associates late last yea...

Here's how banks can reinvigorate deposit growth with incentives

Streaming incentives could appeal to a widespread customer segment. Streaming services have broad appeal: 64% of US households have access to either Netflix, Hulu, or Amazon Prime Video, and more than...