Providing market intelligence for more than 35 years

In The News

AI, Sensors and Video Surveillance Verification: Home Security Innovations You Need to Know

Video analytics applications employ artificial intelligence to detect and identify persons, objects, animals, packages, license plates and other subjects of interest visible in video camera feeds. Video analytics can also be fused with other contextual sensor data to validate the meaning and intent of the video subject, a critical issue in security use cases.

Advances in enterprise video analytics are trickling down to consumer applications as chip, sensor and Cloud computing costs become more affordable, but these are still early days with relatively simple applications.

Video processing can occur at the edge device, on an edge or on-premises server, in the Cloud, or a hybrid combination. Consumers are willing to pay for video verification as well. Parks Associates data finds that 50% of current subscribers will purchase add-on video verification for $10 per month.

From the article "AI, Sensors and Video Surveillance Verification: Home Security Innovations You Need to Know" by Dina Abdelrazik. 

Previously In The News

Real-time Interactivity: the Missing Monetization Piece for Emerging Streaming Businesses

High operational costs, market saturation, and the constant need for fresh and original content strategies make it difficult for new entrants to carve out a niche or gain a foothold. Parks Associates...

AI: The Secret Weapon for FAST Channels Competing in a Crowded Market

According to research conducted by Parks Associates and SymphonyAI, almost 70% of content executives report that they evaluate data for each distribution service separately. From the article, "AI:...

EV Battery & Charging News: Parks Associates, Berger, Electrify America, Toyota, Blue Bird, Cummins, Sakuu, SK, bp Pulse, VW, QuantumScape & Panasonic Energy

New research from Parks Associates’ consumer study of 8,000 US internet households finds electric vehicle (EV) ownership has seen a slight decline, with 5%, or six million internet households, reporti...

Parks: Economics challenge household finances – and the entertainment industry

Streaming, meanwhile, is the leading choice for video entertainment today; today, 88% of US internet households subscribe to at least one OTT service, according to Parks Associates' most recent Video...