Providing market intelligence for more than 35 years

In The News

Amazon patents floating warehouses to cater for drone delivery

“Sleep-tracking features of smartwatches and fitness trackers are raising consumer awareness about lack of sleep. 42pc of consumers in US broadband households are concerned their health will worsen due to poor sleep quality,” said Jennifer Kent, director of research quality and product development at Parks Associates.

“Still, once a consumer understands their sleep patterns, then the issue becomes, what to do about it? Most consumers have not brought up these concerns with their doctors, but many state they would be willing to see a doctor if sleep tech detected a problem with their sleep patterns.”

From the article "Amazon patents floating warehouses to cater for drone delivery" by Colm Gorey.

Previously In The News

EVs Need Long-Term Love to Live Up to Their Engineering

A new survey from Parks Associates finds that “Inflation and interest rates are up, and consumers perceive electric vehicles as expensive, challenging to charge outside the home, and limited in range....

Save Money While Staying Connected. Here Are 8 Ways to Lower Your Internet Bill

For many Americans, the average cost of home internet is $63 a month, which might seem like a good deal. However, according to Parks Associates data from 2022, US households spend an average of $116 a...

Everyone's watching free TV

"Consumers are spending less, but rather than go without, many are using ad-based alternatives to save on costs," Sarah Lee, research analyst at Parks Associates, said in a report. Recent research...

Ring This Up: Smart Wearables Hitting Mainstream Status

Consumer adoption of smart wearables is now nearly half (48%) of U.S. Internet households, Kristen Hanich, director of research for Parks Associates, told a Connected Health Summit audience Thursday,...