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Apple Looks To Expand Healthcare Presence

January 11, 2017

“Apple has been enormously successful with its technology and brand power among consumers, so Apple’s entry into the healthcare industry is at least beneficial in raising consumer awareness of exciting health and wellness solutions and raising the standards in user experience design,” says Parks Associates, a consulting company specializing in emerging consumer technology products and services. “Apple has bigger ambition beyond this influence, of course.”

From the article "Apple Looks To Expand Healthcare Presence" by Keith Loria.

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About Parks Associates

Apple Looks To Expand Healthcare Presence

Previously In The News

Is The Increasingly Crowded Streaming Marketplace Going to Turn Consumers Back to Piracy?

The Sound Of The Internet Of Things (And Why It Matters For Brands)

OTT Video Service Subscriptions Increase in Q1 According to Parks Associates

Roku's early success magnifies Blue Apron, Snap failures

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