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AT&T-Time Warner Deal: A Good Merger In The New Media Era Or A Bad Remake?

October 24, 2016

pay TV

OTT

streaming

ET Brand Equity

Pay-TV operators are seeing a "slow erosion of the core business," analyst Brett Sappington at Parks Associates said.

"After years of attempts to be more than just a 'dumb pipe,' pay-TV operators have come to realize that a smart, flexible pipe can similarly transform their businesses," he said in a recent research note.

From the article "AT&T-Time Warner Deal: A Good Merger In The New Media Era Or A Bad Remake?" by www.brandequity.economictimes.indiatimes.com

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About Parks Associates

AT&T-Time Warner Deal: A Good Merger In The New Media Era Or A Bad Remake?

Previously In The News

Report: Viewers Say Churn is Based on Lack of New, Original Content

The Sound Of The Internet Of Things (And Why It Matters For Brands)

Nearly 50 Percent Of U.S. Broadband Households Used A Voice-Activated Digital Assistant in 2017

Report: Streaming TV Churn Drops 48% Over Two Years, Hits Lowest Point in History

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