Providing market intelligence for more than 35 years

In The News

Best 4K Streaming Media Devices of 2023

If you’ve bought a TV lately, there’s a good chance that it’s a smart TV with the ability to stream TV shows and movies, no extra devices needed. These days, 63 percent of all U.S. homes with internet access now own a smart TV, according to research firm Parks Associates.

However, that still leaves a lot of people who need a streaming device to access online streaming services, from Amazon Prime to YouTube TV. In addition, plenty of us who have smart TVs decide to add a streaming device. In my own home, four of our five smart TVs are connected to either an Amazon Fire TV, an Apple TV, or a Roku streaming player.

From the article, "Best 4K Streaming Media Devices of 2023," by James K. Willcox.

Previously In The News

63% In U.S. Say They Are Not Aware Of Virtual Reality

A study from Parks Associates found that more than half (63%) of U.S. households say they are not familiar with or know nothing about VR. Younger generations appear to be more familiar with virtual...

Nearly Half Of High-Speed Homes Have Multiple OTT Services

The findings show how far-reaching streaming video services have become. About 63% of U.S. home subscribe to broadband services, and nearly half of those homes are also customers of at least one OTT s...

Just One OTT Sub Becoming Two For Consumers, Research Says

Research from Parks Associates says 31% of broadband households in this country now have multiple OTT subscriptions and that means almost half of households with at least one pay OTT service actually...

For Netflix, There's Just A World Of Opportunity

It’s a phenomenon than can even take credit for the concept of binge-watching, which landed in the Oxford dictionary in 2014. Its customers have an almost-Moonie like affection for Netflix; it has, by...