Providing market intelligence for more than 35 years

In The News

Building the Future with Smart HVAC and Plumbing Technologies

According to Parks Associates' Smart Home Dashboard research, 45% of U.S. internet households have at least one smart home device, reflecting a growing demand for intelligent, connected systems.

From the article, "Building the Future with Smart HVAC and Plumbing Technologies" by JD Wix

Previously In The News

3 Tips for Assessing Your Product Lines for 2024

A report released by Parks Associates this year found that small, local security dealer businesses are struggling to keep up with national tech-first, online-first players with a presence in multiple...

Intense Popularity Won’t Spare TV Sports From Big Challenges Ahead

Overall, sports-rights spending is projected to jump from $15.3 billion this year to $22 billion by 2027, according to data released by consultancy Parks Associates at its recent “Future of Video” con...

The Biden administration wants to ban quit fees for cable customers

That all-inclusive model might not be sustainable in a world where consumers can treat paid TV like they treat streaming platforms, said Jennifer Kent, vice president of research at Parks Associates....

Future of TV Briefing: Streaming subscriber growth re-accelerated in Q3 2023

Earlier this month, research firm Parks Associates published a study reporting that 29% of internet-subscribed households subscribe to at least eight separate streaming services. From the article,...