Providing market intelligence for more than 35 years

In The News

Connecting The Connected Car To The Connected Home

According to the latest Parks Associates research, nearly two-thirds of US drivers want connected car functionality as standard on their next new ride and 25% of consumers are already intrigued by the possibilities of using their car as a way of remotely controlling home functions.

And Vinli's system will work with pretty much any car built within the last two decades, as long as it has a second generation diagnostics port.  

From the article "Connecting The Connected Car To The Connected Home" by thestar.com.

Previously In The News

How Roku Morphed From a Quirky Hardware Startup to a TV Streaming Powerhouse

Roku has kept its eye on simplicity ever since that first player while also making products that often are far more affordable than those of its competition. “People underappreciate how important pric...

Streaming TV Is Alphabet’s ‘One That Got Away’

Google’s Chromecast streaming-TV device didn’t lose ground, but given that it’s only utilized as a streaming TV device by 17% of streaming video viewers — despite launching in 2013 with considerably l...

Bloomberg Attacks Apple TV As Failing To Be "A Groundbreaking, iPhone-Caliber Product"

According to U.S. market research published by Parks Associates last summer, Amazon media player products narrowly out-shipped Apple TV (for a 22 vs 20 percent share of the market) in 2015, but that a...

Parks Associates: 29% of Consumers Get Most of their News from Social Media Platforms like Facebook and Twitter

PRESS RELEASE: New consumer research from Parks Associates reveals 29% of U.S. broadband households get most of their news from social media platforms like Facebook and Twitter. According to 360 View:...