Providing market intelligence for more than 35 years

In The News

EV owners also use smart home tech

As electric vehicles continue to gain traction, a recent study from research and consulting firm Parks Associates found a growing trend among EV owners: A strong inclination toward adopting smart home technologies.

According to Parks Associates’ study, EV Charging at Home: User Demand and Preferences, 72 per cent of EV owners have integrated at least one smart home device into their households, significantly outpacing the 44 per cent adoption rate among non-EV households.

The study also looked at EV ownership, including charging locations, equipment preferences, user experience and future expansion plans.

Daniel Holcomb, Senior Research Analyst at Parks Associates, noted that while charging can be a stress point for EV owners, they are increasingly interested in tech solutions that coordinate energy usage, reduce costs, and conserve resources.

“The majority of EV owners find it highly valuable to have EVs coordinating with other devices for charging,” Holcomb said, “and 34 per cent are even willing to allow utilities to adjust charging times during peak energy demand.”

Holcomb believes that the future of home energy will be characterized by coordinated and orchestrated systems that leverage demand response technologies, with EVs playing a central role.

“Smart home device manufacturers and EV companies should explore partnerships that create linkages within the home and simplify the management of household energy,” he said.

From the article, "EV owners also use smart home tech" by Adam Malik

Previously In The News

FAST30 2024: The Movers and Shakers in the Free Ad-Supported Streaming TV Arena

During the April NAB Show 2024, Parks Associates said its research found that half of U.S. video-viewing households now watch FAST channels on a regular basis. From the Media Play News article, "FA...

Charter, Paramount strike carriage deal, includes ad-supported BET+, Paramount+

In a recent column on StreamTV Insider, Parks Associates Director Eric Sorensen noted that “telcos are pursuing aggressive options with streaming in order to keep the pay TV business operating for as...

Research: Bundles driving acquisition and retention

Parks Associates, in partnership with Bango, has released  its new white paper Effective Bundling: Pain Points and Expectations from Subscription Leaders, featuring custom primary research of industry...

Broadband Forum celebrates 20 years of revolutionary device management standard

“Demand and purchase intentions continue to grow for advanced devices such as doorbells, door locks, and networked cameras but this is creating a complex and challenging consumer home network,” said E...