Providing market intelligence for more than 35 years

In The News

EV owners also use smart home tech

As electric vehicles continue to gain traction, a recent study from research and consulting firm Parks Associates found a growing trend among EV owners: A strong inclination toward adopting smart home technologies.

According to Parks Associates’ study, EV Charging at Home: User Demand and Preferences, 72 per cent of EV owners have integrated at least one smart home device into their households, significantly outpacing the 44 per cent adoption rate among non-EV households.

The study also looked at EV ownership, including charging locations, equipment preferences, user experience and future expansion plans.

Daniel Holcomb, Senior Research Analyst at Parks Associates, noted that while charging can be a stress point for EV owners, they are increasingly interested in tech solutions that coordinate energy usage, reduce costs, and conserve resources.

“The majority of EV owners find it highly valuable to have EVs coordinating with other devices for charging,” Holcomb said, “and 34 per cent are even willing to allow utilities to adjust charging times during peak energy demand.”

Holcomb believes that the future of home energy will be characterized by coordinated and orchestrated systems that leverage demand response technologies, with EVs playing a central role.

“Smart home device manufacturers and EV companies should explore partnerships that create linkages within the home and simplify the management of household energy,” he said.

From the article, "EV owners also use smart home tech" by Adam Malik

Previously In The News

Partner With SVOD Providers For Younger Generation

According to Brett Sappington, Parks Associates senior director of research, and Hub Entertainment Research president Peter Fondulas at the NCTC Winter Educational Conference, written by Mike Farrell,...

75% Of Security Sales Include Smart Home Devices, Says Study

More than 90% of security dealers offer some form of interactive service and 75% of security sales overall include at least one smart home device, according to the study by Parks Associates. “The m...

Live TV Viewing Strong Among Millennials

In a study that examines live TV viewing, Parks Associates says consumers who have never had pay TV -- so called “cord nevers” -- spend about one-third of their TV viewing time watching live content,...

Walmart Beat Netflix and Amazon to Video on Demand But Still Lost

While Walmart sits on the streaming sidelines, the competition is moving on. Netflix’s subscription-based approach -- featuring cutting-edge, exclusive content such as “House of Cards” and “Stranger T...