Providing market intelligence for more than 35 years

In The News

Exactly How Apple Lost TV

Even with strong development from Apple TV last year, research study firm Parks Associates approximated it to be fourth behind Google, Amazon, and also Roku in streaming device sales in 2014. Of the 42 million streaming gadgets offered last year, Google’s Chromecast was the leader, according to Technique Analytics, with a 35% market share.

From the article "Exactly How Apple Lost TV" by Steven Goodstein.

Previously In The News

Nearly 80% Of US Spanish-Language Households Subscribe To OTT Video Services

“While pay-TV penetration has declined among US broadband households, adoption has remained steady among Spanish-bilingual households over the past few years. Cord cutting does not have the same impac...

TV Everywhere Reaches 40% Of US Pay-TV Consumers

MUMBAI: Usage of authenticated video viewing, or TV Everywhere, reached 40% of US pay-TV consumers in 2015, up from 22% in 2013, according to new research from Parks Associates. The percentage of r...

'Alexa, multiply': Voice assistants show huge growth

Usage of voice-activated assistants such as Amazon’s Alexa and Google Assistant remains relatively low. But it is growing at an impressive rate. In fourth quarter of last year, 12 percent of U.S. b...

Facebook is developing a voice assistant, and it already has a home of its own

But Portal takes the social network off smartphones, which people typically use to access Facebook, and on to something larger — a smart display. People are expected to buy more than 64 million smart...