Providing market intelligence for more than 35 years

In The News

Google's Nest Struggles Could Set Back The IoT Movement

The smart home devices sold by Google's home automation subsidiary, Nest, represent just a small fraction of the burgeoning Internet of Things (IoT) market. However, Nest has become one of the most recognizable IoT brands to tech-savvy consumers, and the company's recent struggles to bring new products to market and its decision to end support for an IoT hub it acquired two years ago could have a lasting impact on the IoT movement.

At the end of 2015, nearly 20 percent of all U.S. households with broadband connections owned at least one smart home product, according to the research firm Parks Associates. During the next decade, that number is projected to jump to 66 percent as more thermostats, cameras, video doorbells, door locks, lights, controllers and yet-to-be-released smart home products make their way into American households, the company says.

From the article "Google's Nest Struggles Could Set Back The IoT Movement" by Matt Kapko.

Previously In The News

30% of U.S. Homes Have At Least 3 Smart Home Devices as Adoption Grows

30% of U.S. Homes Have At Least 3 Smart Home Devices as Adoption Grows Smart home device adoption is increasing, with nearly 30% of U.S. internet households now having three or more smart home devi...

Monitoring Matters: PERS and Lifestyle Management Opportunities

While speaking at the Parks Associates Connections Conference in May, I discovered that I wasn’t the only speaker suggesting that the word we will all hear more and more when it comes to home technolo...

Three in ten US households unsubscribe from streaming platforms to save money

Three in ten US households unsubscribe from streaming platforms to save money According to Parks Associates' "Video Services: Shifting Demand" report , 29% of internet-using households decided to u...

2023 CEDIA Shares: DEN Smart Home

Research from Parks Associates found the number of households selecting self-install has declined nearly 30 percent since 2019.  From the article, "2023 CEDIA Shares: DEN Smart Home" from Residenti...