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How to bundle successfully: Insights from leading subscription executives and Parks Associates research

Bango is pleased to announce a groundbreaking new whitepaper. Based on interviews with leading subscription executives and first-party research from Parks Associates, it reveals some of the pain points and success criteria to consider when bundling.

From the Bango blog post, "How to bundle successfully: Insights from leading subscription executives and Parks Associates research" by Beccy Blount

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Tom Kerber, who leads Parks Associates’ research in the areas of home controls, energy management and home networks, told SSN that ISC West allows him to meet face-to-face with leaders in the industry...

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