Providing market intelligence for more than 35 years

In The News

Hulu for $1, Peacock for $2 — Streamers Pitch Black Friday

“After big growth during the pandemic, the streaming stack has largely plateaued,” said Jennifer Kent, a vice president at industry researcher Parks Associates. “The average streaming household has 5.8 subscription streaming services, a rate that has barely moved in the past two years.”

From the article, "Hulu for $1, Peacock for $2 — Streamers Pitch Black Friday" by Samantha Stewart

Previously In The News

The Top Retailers in Home Entertainment 2019: The Golden 12

Amazon also offers transactional (both purchase and rental) and subscription streaming through Amazon Prime Video, continuing to forge partnerships with cablers such as Cox, which added the service to...

Roku's early success magnifies Blue Apron, Snap failures

Investors are still apparently eager for more as the company continues to pivot toward a services-based model from its current focus making boxes for streaming television—a focus that, so far, has bee...

Apple Preps Amazon Echo Rival – Is This The Connected Intelligence Moment?

At the moment, hospitality, retail, and even QSR brands are examining the role that voice-activated assistants could play in complementing service and sales staffs at their respective hotels and store...

Most Broadband Users Still Pay For Television

Fortunately for pay-television providers, Kelling is not alone in what the industry calls “over-the-top” video consumption. According to the market research firm Parks Associates, 81 percent of U.S. h...