Providing market intelligence for more than 35 years

In The News

Hulu releases web browser version of its live TV service

In the first quarter of 2017, 37% of streaming media owners in U.S. broadband households said they own and use a Roku device, up from one-third a year ago, according to new data from Parks Associates.

At the current rate Hulu is adding device compatibility, it’s likely only a matter of time before the company fills in all the gaps and picks up from the limited device compatibility with which its live TV service launched.

From the article "Hulu releases web browser version of its live TV service" by Ben Munson.

Previously In The News

Warner Bros. Discovery and Disney launch Hulu, Disney+, Max bundle

According to Parks Associates research, U.S. households that had five or more OTT subscriptions declined from 52% in Q3 2023 to 46% in Q1 2024 and average monthly spending on SVOD services dropped fro...

Study Shows High Consumer Expectation for Rapid Security Event Response

Eighty-six percent of alarm system owners expect a response within half an hour, and 42 percent expect a police response within 10 minutes of an alarm. Source: Parks Associates  A large majorit...

The Smart Money: AVS-01 Gains Traction

Parks Associates research has uncovered low awareness about the standard from dispatchers and first responders, with several also indicating concerns about the implementation due to the fragmented nat...

Microsoft IT outage: What the world would look like without internet

Beyond the obvious forms of communication (WhatsApp, Zoom, social media, email, etc.), the number of internet-connected devices per household in the US now stands at around 17 (it was one or two in th...