Providing market intelligence for more than 35 years

In The News

Interoperability: A Big Word For a Simple Concept

It’s been bandied about for 30 years — just about as long as I’ve been in this industry — but it’s still a hot topic and I have yet to see a solid solution. Interoperability is a key issue that keeps coming up. I heard it debated just last week at my favorite industry event, Connections, produced by Dallas-based Parks Associates.

“Interoperability is the next thing, but it’s really hard to make it happen,” said Yilan Jiang, senior research manager at Parks Associates. The interesting thing is that I first learned this term more than 25 years ago at a Connections conference.

From the article "Interoperability: A Big Word For a Simple Concept" by Helen Heneveld.

Previously In The News

Video Viewing Rises Significantly in U.S. Internet Households

U.S. Internet households now consume an average 43.5 hours of video per week across all viewing devices. That’s an increase of more than six hours in 2020, when the average was 37.2 hours, according t...

U.S. Video Consumption Tops 43 Hours Per Week

U.S. internet homes are now viewing 43.5 hours of video per week across all devices, up by more than 6 hours since 2020, according to a new study from Parks Associates. “Video-viewing households re...

Frndly TV Adds Local Stations to Streaming Lineup in 6 Markets

Last month, Parks Associates found that Frndly had the highest customer loyalty among vMVPDs. From the article, "Frndly TV Adds Local Stations to Streaming Lineup in 6 Markets" by Jon Lafayette

Signify enhances Hue-to-TV features with Samsung

According to a 2023 report by market research firm Parks Associates, consumer demand for connected lighting has been driven by concerns around energy usage and costs, as well as improved interoperabil...