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More Connected Devices Driving Desire For Tech Support

December 21, 2014

More connected home devices means greater opportunities for consumers to have issues with them, and thus, more opportunity to help fix them.

According to research from Parks Associates, more than half of U.S. broadband households with a connected home device are willing to pay a nominal fee a month for home tech support services. The research found that 56% of households were willing to pay $9.99 per month, while 43% were willing to go as high as $39.99 per month for the peace of mind.

Currently, according to Parks, only 16% of U.S. households have a smart home device. However, one-third of them has experienced at least one technical problem with the device. As more households get smart devices, there will be more opportunities to correct technical issues, says Tom Kerber, director of research for Parks Associates.

From the article "More Connected Devices Driving Desire For Tech Support" by Aaron Barr.

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