Providing market intelligence for more than 35 years

In The News

Mozilla Trumpets Altered Reality Browser

Virtual reality needs its own kind of Web browser because the Web currently is designed for 2D, said Hunter Sappington, a researcher with Parks Associates.

"As solutions like Mozilla's become more widely available, they will open up new possibilities for presenting and consuming 3D information on the Web," he told LinuxInsider.

"Firefox Reality is a way for consumers to better browse the Web in VR, but its existence also serves as a sort of toolkit that may encourage Web developers to innovate in new ways in order to help their website stand out," Sappington pointed out.

Firefox Reality has a number of virtues, noted Mozilla's White.

From the article "Mozilla Trumpets Altered Reality Browser" by John P. Mello, Jr.

Previously In The News

Enhance Your Drive With the New Ford and Lincoln Digital Experience

The average U.S. household now owns 16 connected devices, according to a 2022 study from Parks Associates. From the press release, "Enhance Your Drive With the New Ford and Lincoln Digital Experien...

Future Of The Smart Home: Why Privacy And Data Security Are Key

The CONNECTIONS Summit is an annual event hosted by international research firm Parks Associates at CES in Las Vegas, focusing on new trends, emerging technology, standards, new business models, and p...

'All On' In Las Vegas: Kicking Off 2024 at CES

Smart Home opportunities and challenges were also discussed at the Parks Associates CONNECTIONS Conference. A panel featuring Nancy Goldberg, NAGRA EVP and CMO, took the pulse of consumer concerns abo...

New Research Shows Consumer Demand for High-speed Internet and Value-added Services

A recent study conducted by Parks Associates reveals that nearly 30% of US internet households who switched to a new home internet provider in the past year encountered difficulties. Key challenges re...