Providing market intelligence for more than 35 years

In The News

Nancy Grace joining Fox News' streaming service to host 'Crime Stories with Nancy Grace'

Finley said Fox is happy with the number of subscribers Fox Nation has after one year, although the company won’t release any statistics. The market research firm Parks Associates estimates that it has between 200,000 and 300,000 subscribers.

For a niche product designed to attract a specific type of user — fans of the television network — that’s pretty good, said Brett Sappington, senior research director at Parks Associates.

This past summer, Fox Nation also began streaming a simulcast of the Fox News Channel telecast, which Finley estimated is usually watched by about 20 percent of the service’s users.

From the article "Nancy Grace joining Fox News' streaming service to host 'Crime Stories with Nancy Grace."

Previously In The News

Apple’s Swift Playgrounds expands to drones, robots

“Getting consumers to interact with Apple in a whole bunch of different ways helps develop that positive relationship early,” said Jennifer Kent, a director of research at Parks Associates, a Dallas r...

Samsung, ADT team up on home security kit, competing with Nest

Only about 22 percent of U.S. homeowners have a professionally monitored home-security system, and most of those have been installed by the companies, said Parks Associates senior analyst Brad Russell...

Smart-lock startup August Home bought by Yale lock-maker owner

Meanwhile, August Home and Walmart are testing a service that uses a smart lock to open the door for a delivery person to leave an online-ordered package inside. The Assa Abloy acquisition gives Au...

Gamer gear maker Razer jumps into smartphone market against Apple, Samsung

According to research released this week by Parks Associates, Apple and Samsung own more than 76 percent of the U.S. smartphone market, widening their lead over also-rans LG and Motorola. While Google...