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In The News

Netflix Throttling Did Not Break Rules - FCC

Last week, Netflix acknowledged that it has indeed downgraded video streaming over some mobile networks.

"We're at a point where there's so much video traffic going across the Internet", said Glenn Hower, a research analyst for Parks Associates.

From the article "Netflix Throttling Did Not Break Rules - FCC" by www.periodismotransversal.com

Previously In The News

Walmart buying TV-brand Vizio for its ad-fueling customer data

According to a spokesperson for Parks Associate that Ars Technica spoke with, Vizio has 12 percent of connected TV OS market share. WSJ reported last week that Roku OS has more market share at 25 perc...

Disney intros shoppable streaming TV ads via second-screen – Industry Voices: Sorensen

Parks Associates data shows that the vast majority - 88% of internet households shop online at least monthly. 62% of respondents shop on a mobile phone and 60% shop on a computer monthly. Parks Ass...

America’s Over-The-Air Audience Remains Steady Amid Streaming Era

Per tech research firm Parks Associates, 30% of OTA households prefer to have antennas to watch live news, and 20% prefer them for live TV, sports, and movies. From the article, "America’s Over-The...

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