Providing market intelligence for more than 35 years

In The News

New council will guide family caregivers to available tools

Inns told MobiHealthNews in an email that because family caregivers do not identify as caregivers, they do not seek out the caregiver tools that could help them, so the council wants to build awareness about family caregivers and curate those resources.

“How can they be reached or supported if they are not looking for family caregiver support tools because they don’t even know that they are family caregivers?” Inns said.

The group’s first deadline is early 2016, Inns said, at which point the council plans to release a tool that guides family caregivers through a curated list of resources that help them address their particular needs. The council hopes this guide will make it easier for family caregivers to find the resources they need. After this deadline is met, the council will also announce other initiatives they plan to launch.

A number of caregiver-focused startups have made news in the last few months, including Nortek Security and Control (NSC), Verbal Applications, and HelpAround.

And at the end of last year, Parks Associates released research about caregivers and the role digital health devices play in their lives. According to Parks, 41 percent of US caregivers in households with broadband internet use a digital health device. Eight percent use some kind of online tool to coordinate their efforts.

From the article "New council will guide family caregivers to available tools" by Aditi Pai.

Previously In The News

VIDAA TV OS ready to compete against Roku, Amazon in US

Executives now want to replicate some of that success in the United States, though they know it will be a challenge: Roku and Amazon control 80% of the domestic streaming TV market with their budget s...

Research: Homeowners Would Switch Insurance to Those That Offer Smart Device Discounts

Parks Associates’ research study, Insurance Opportunities in the Smart Home, finds that one-third of U.S. internet households with homeowner’s/renter’s insurance would switch providers to acquire smar...

Is the Future of Smart TVs Ad-Supported?

As Elizabeth Parks, President and CMO of Parks Associates, details on a LinkedIn post mulling over the recent buyout of Vizio by Walmart: “For TV manufacturers and smart TV platform owners alike, t...

New Strategies For Growth: Insights From The PowerHouse Alliance

According to Parks Associates, smart home device adoption is increasing, with nearly 30% of U.S. internet households now having three or more smart home devices. Additionally, as we are seeing smart h...