Providing market intelligence for more than 35 years

In The News

Next-Generation Wi-Fi 7 Standard Expected To Be Finalized in Early 2024

“Wi-Fi 7 offers dramatically increased speeds over Wi-Fi 6 and 6E,” said Kristen Hanich, an analyst with Parks Associates, a market research and consulting company specializing in consumer technology products, in Dallas.

“Wi-Fi 7’s key differentiating feature over 6 and 6E is its support of extremely high throughput, reaching speeds up to 46 Gbps compared to a max of 10 Gbps for Wi-Fi 6E,” she told TechNewsWorld.

“This is far beyond what the vast majority of residential subscribers today need, and also far beyond what most residential internet service providers offer today,” she continued.

“A more immediate benefit to users is lower power consumption from client devices such as laptops or phones, but it remains to be seen how much of a difference this makes under real-world conditions,” she added.

From the article, "Next-Generation Wi-Fi 7 Standard Expected To Be Finalized in Early 2024" by John P. Mello Jr.

Previously In The News

Best Buy sees growth thanks in part to connected devices

Meanwhile, Best Buy's push into services and its increasing assortment of smart-home devices—which are now in one out of four U.S. households with broadband Internet, according to researcher Parks Ass...

43% Plan To Purchase A Smart Home Device This Year: Study

“Having smart home devices pre-installed in the home creates an immediate opportunity to demonstrate specific value propositions in safety, energy management and convenience,” stated Patrice Samuels,...

TV Platforms Benefit From Easy Cancellation Policies

Month-to-month digital media analysts continue to follow “churn” issues — entertainment consumers who drop or add services. A 2018 Parks Associates report says about 18% of U.S. broadband households c...

The Streaming Video-on-Demand War Is Going to Get Bloody

Brett Sappington, an analyst with Parks Associates, a market research and consulting company, says that though annual cancellation rates among traditional cable and satellite distributors hover around...