Providing market intelligence for more than 35 years

In The News

On-Demand Tech Support Companies HelloTech, Geekatoo Merge

Geekatoo Executive Chairman Christian Shelton saw demand for tech services rising as more people add internet-connected devices - such as the smart thermostat Nest or WiFi camera Dropcam - to their homes.

The U.S. tech support industry makes about $30 billion in annual revenue, according to research by Parks Associates, a consulting firm.

From the article "On-Demand Tech Support Companies HelloTech, Geekatoo Merge" by Heather Somerville.

Previously In The News

Netflix, Disney, and other media giants will battle over streaming in 2019

According to Parks Associates, online streaming paid-TV services have grown significantly in the past two to three years. Two types companies offer online streaming TV services: There are traditional...

Did HBO Max’s Confusing Launch Overshadow Its Great Product? | Podcast

On this week’s episode of “TheWrap-Up” podcast, hosts Sharon Waxman and Daniel Goldblatt were joined by TheWrap’s Tim Baysinger and Steve Nason, research director at Parks Associates, to discuss the l...

Nielsen: Time Spent Watching Connected TVs Jumped by 1 Billion Hours Thanks to Coronavirus

Parks Associates, in a new paper called "COVID-19 and the Dramatic Increase of Video Consumption," finds that the "Primary Video Device to Stream Online Videos," for more than a quarter of connected h...

NBCUniversal Inks Deal to Bring Peacock to Roku

Roku and Amazon’s Fire TV are the two most popular products in the connected TV market — research firm Parks Associates estimated that they control around 70 percent of the connected TV market in a 20...