Register

I agree with the Privacy Policy

In The News

Over-The-Top TV Revenues Forecast To Hit $19B In 2019

June 10, 2015

New research shows that TV homes with broadband are increasingly signing onto over-the-top TV (OTT) service -- with and without traditional pay TV services.
In the U.S., 57% of current traditional pay TV providers have an OTT video service, while 7% (8.4 million U.S. homes) have an OTT service but no pay TV services, according to Parks Associates. This last number includes consumers who have discontinued pay TV service and those who have never subscribed to pay TV.

Globally, Parks says revenue from OTT service will more than double in four years, reaching $19 billion in 2019 from $9 billion in 2014.

Other countries are a bit behind U.S. consumers -- but growing. In the U.K., 57% of pay TV homes with broadband have at least one OTT service, while Spain has 29% of pay TV homes with broadband that have an OTT service, and in Germany, the percentage is 24%.

From the article "Over-The-Top TV Revenues Forecast To Hit $19B In 2019" by Wayne Friedman.

Previously In The News

Consumers Concerned About IoT Data, Privacy

The companies behind the growing Internet of Things may have to do a little consumer massaging (and messaging) to allay some deep concerns before their products can reach heavy adoption. Nearly...

Healthcare Is New Wireless Opportunity

As the U.S. mobile market has reached a point where there are few new customers left to grab, wireless companies might want to begin looking at creating other revenue streams, particularly when it...

The YouTube Stars That 'Nobody' Knows

Really serious hiding-under-a-rock just kills me. So when I read an account of the CableFax Innovation Summit that happened a few weeks ago, I had the same surprised reaction. At this meeting of se...

Marketers: Time To Go 'Over The Top' With Video?

New investments in OTT and recent consolidations in the space seem to show that OTT technology is here to stay. In fact, new research from Parks Associates here shows that OTT video adoption is inc...

‹
1
2
...
25
26
27
28
29
30
31
...
41
42
›