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Parks: Just 15 Percent of Those Who Said They Intend to Buy a VR Headset Actually Do

December 11, 2016

Half of the people who try a virtual reality (VR) headset say they intend to buy a VR headset. But just 15 percent actually do, according to new market research from Parks Associates.

Retailers and manufacturers would do well to expand public outreach and demos beyond industry events, especially during the holiday shopping season, the market research provider says.

From the article "Parks: Just 15 Percent of Those Who Said They Intend to Buy a VR Headset Actually Do" by Andrew Burger.

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Parks: Just 15 Percent of Those Who Said They Intend to Buy a VR Headset Actually Do

Previously In The News

Apple Preps Amazon Echo Rival – Is This The Connected Intelligence Moment?

The Top Retailers in Home Entertainment 2019: The Golden 12

Report: Pay-TV Subscriptions to Drop 27% by 2024; Streaming Apps to Pick Up the Slack

Report: Viewers Say Churn is Based on Lack of New, Original Content

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