Providing market intelligence for more than 35 years

In The News

Pay-TV Subscribers Want Remote DVR Access, More Options

At the Consumer Electronics Show, research was released that shows about 66% of pay-TV subscribers “express interest in features they currently do not have,” per Parks Associates.

“Our research shows 31% of pay-TV subscribers want remote DVR access, while 27% are interested in TV Everywhere and 26% in personalized recommendations,” said John Barrett, director, consumer analytics, Parks Associates, in a release.

Parks Associates notes that few providers beyond Dish Network provide remote access to DVR content, due to licensing restrictions. Parks also notes that 47% of video consumed on a TV set now comes from non-linear sources. "For these services to succeed, providers must increase awareness of their offerings while balancing cost concerns of their subscriber base,” says Barrett.

From the article, "Pay-TV Subscribers Want Remote DVR Access, More Options" by Wayne Friedman.

Previously In The News

Over The Top: Big, Diverse Disruptive Force

But also, Parks Associates also reports this week that 46% of all broadband households also have a game console connected to the Internet and 28% use it as their primary connected device. And of th...

As Over-The-Top Viewing Grows, Those Users Spend More On Video

More and more consumers are viewing video via over-the-top services, according to just-released research from Parks Associates. About 50% of U.S. broadband homes use subscription or transactional o...

Mobile Wallets & Passing 100 Million Users

Twenty percent of all smartphone owners already used at least one mobile location service or mobile wallet in 2013, according to the Parks Associates study Transforming Commerce: Mobile Wallets and...

A Mini Trend For Short Shorts

Indeed it’s just as likely that the new “MTPE” exists so that NBC can point to some forward momentum for the show, which is now meandering on Sunday morning in the Nielsens. But for a brand like NB...