Providing market intelligence for more than 35 years

In The News

PlayStation Vue Nets Disney-ESPN Deal

Sony currently makes PS Vue available on the PlayStation 3 and PlayStation 4 consoles, and recently launched a PS Vue app for the iPad. Gaming consoles remained the top CE device used to access online video content as of the first quarter of 2015, per a new study from Parks Associates.

While Sony has not announced how it will package its new Disney and ESPN programming, it currently markets three multichannel plans: Access ($49.99 per month), Core ($59.99 per month), and Elite ($69.99 per month). In its multichannel markets, PS Vue has been lacking access to ABC's broadcast network while providing access to the broadcast feeds of CBS, Fox, and NBC.

From the article "PlayStation Vue Nets Disney-ESPN Deal" by Jeff Baumgartner.
 

Previously In The News

When it comes to live sports, consumers show streaming services the money

“Sports content drives eyeballs, advertisers know it, streaming services know it,” said Eric Sorensen, senior analyst with Parks Associates. From the article, "When it comes to live sports, consume...

Ford and Lincoln Unveil New Digital Experience for Enhanced Connectivity

A recent study by Parks Associates in 2022 highlighted that the average U.S. household now owns 16 connected devices, reflecting an intertwined relationship between digital and daily life. From the...

The Smart Money: How Smart Homes Are Reshaping the Insurance Industry

According to Parks Associates research, 42% of U.S. households have at least one smart home device, and the highest adopted device is the video doorbell – now in 20% of U.S. internet households. Cu...

Monitoring Matters: The Real Cost of False Alarms

In some recent studies, including ones by Parks Associates, false alarms are one of the most distressing and problematic events that can occur for a subscriber or security system user. From the art...