Providing market intelligence for more than 35 years

In The News

Report: The hottest IoT disruptors, trends to watch in 2016

As the Internet of Things tsunami continues to build toward what Cisco and other companies forecast as a multi-trillion-dollar opportunity, research firm Parks Associates is out with a new report about what its analysts believe are the hottest IoT trends for 2016.

From the article "Report: The hottest IoT disruptors, trends to watch in 2016" by http://wraltechwire.com.

Previously In The News

Everyone's watching free TV

"Consumers are spending less, but rather than go without, many are using ad-based alternatives to save on costs," Sarah Lee, research analyst at Parks Associates, said in a report. Recent research...

Ring This Up: Smart Wearables Hitting Mainstream Status

Consumer adoption of smart wearables is now nearly half (48%) of U.S. Internet households, Kristen Hanich, director of research for Parks Associates, told a Connected Health Summit audience Thursday,...

How to Build Lifelong Residential Customers

New data from Parks Associates reveals that the more smart home devices a user has, the more likely they are to own a security system. In her June “The Smart Money” column in Security Business, Parks...

Smart Home Pricing Strategies and Financing Solutions

According to Parks Associates, 31% of U.S. households have a smart home security system. As more products and manufacturers enter the market and it becomes more competitive, product pricing also needs...