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Report: U.S. OTT Adoption Up 12 Percent

September 01, 2016

OTT video service adoption has increased 12 percent among U.S. broadband households since 2014, according to Parks Associates data.

Parks Associates notes that adoption of OTT video subscriptions has increased by 12 percent since Q3 2014, with the number of available services and consumer awareness both increasing, despite password sharing growing by approximately 8 percent over that same time.

From the article "Report: U.S. OTT Adoption Up 12 Percent" by Kristin Brzoznowski.

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Report: U.S. OTT Adoption Up 12 Percent

Previously In The News

Research: ARPU for US bundled services increasing

The Smart Money: The Evolution of Smart Locks in Smart Homes

Don’t Interrupt My Show! and Other Consumer Concerns with Interactive Streaming

Roku wants to grow to 100 million active user accounts in next 18 months

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