Register

I agree with the Privacy Policy

In The News

Report: Viewers Say Churn is Based on Lack of New, Original Content

March 22, 2022

The Streamable

OTT

streaming

churn

subscription

According to Parks Associates, it only gets worse from here. In its 2022 “OTT Streaming Trends to Watch” white paper, their data shows that the average churn rate was 40% in 2020. Right now, the average is 45%.

From the article "Report: Viewers Say Churn is Based on Lack of New, Original Content" by Lauren Forristal.

Previously In The News

Report: Pay-TV Subscriptions to Drop 27% by 2024; Streaming Apps to Pick Up the Slack

Pay-TV services are showing their age as subscribership continues to fall, leading to a projected 76.7 million subscriber decrease by 2024, according to a report by Parks Associates. This drop wou...

Analysts’ Recommendations Stocks to Watch: Rite Aid Corporation (NYSE:RAD) & Comcast Corporation (NASDAQ:CMCSA)

Market research firm Parks Associates estimates that 50 percent of North American broadband households will have a smart home device by 2020. Xfinity Home offers its customers a new generation of home...

Study: 31% Of Broadband Households Have More Than One OTT Subscription

The study forecasts continued industry growth because of consumer willingness to subscribe to multiple OTT services. The report also pointed out that 2016 average OTT spending reached $7.95, an amount...

Roku's early success magnifies Blue Apron, Snap failures

Investors are still apparently eager for more as the company continues to pivot toward a services-based model from its current focus making boxes for streaming television—a focus that, so far, has bee...

‹
1
2
...
110
111
112
113
114
115
116
...
724
725
›

Smart Home: Products And Services

Consumer Electronics and Entertainment

Broadband and Mobility

Connected Health and Wellness

MDU / Multifamily

SMB

Strategic Consulting Unit

Research Services

Primary Research

Event

Analyst Insights

Media

About Parks Associates

Report: Viewers Say Churn is Based on Lack of New, Original Content

Previously In The News

Report: Pay-TV Subscriptions to Drop 27% by 2024; Streaming Apps to Pick Up the Slack

Analysts’ Recommendations Stocks to Watch: Rite Aid Corporation (NYSE:RAD) & Comcast Corporation (NASDAQ:CMCSA)

Study: 31% Of Broadband Households Have More Than One OTT Subscription

Roku's early success magnifies Blue Apron, Snap failures

Providing market intelligence for more than 35 years

Phone:

Email:

Mailing Address:

Expertise

Services

Events

Resources

About Us

Store