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Roku Stock: After Soaring 330% in 2019, Is It a Buy, Sell, or Hold?

Meanwhile, Roku's dominance is more evident than ever, with the company's devices accounting for 39% of the U.S. streaming media player installed base, according to estimates by Parks Associates. With such significant market share, Needham analyst Laura Martin said in a note to clients this week that it would be "impossible" to launch a new streaming service successfully without distribution through Roku's platform.

From the article "Roku Stock: After Soaring 330% in 2019, Is It a Buy, Sell, or Hold?" by Daniel Sparks.

Previously In The News

Household Spending on Streaming is Going Down

Users now spend an average of $73 a month on streaming, compared to $90 a month in 2021, according to recent data from the research firm Parks Associates, which conducts surveys of 10,000 US internet...

Cord Cutters Are Cutting Back on Streaming Services As Americans Navigate Inflation

Over the last few years, monthly spending on streaming subscriptions has declined 25% from $90 in 2021 to $73 in 2023, according to data from Parks Associates. On the flip side, more households report...

Household Spending On Streaming Subscriptions Drops To $73 a Month (Down From $90 In 2021)

Household spending on streaming services dropped to $73 a month, with the new data from Parks Associates and Adeia suggesting that average spending on these subscription services is down from $90 a mo...

Parks: Household Spending on Streaming Subscriptions Slumps

In the runup to a Sept. 19 webinar entitled "AVOD, FAST, Freemium: Effective Advertising in the New Video Landscape," Parks Associates is reporting that internet household spending on streaming subscr...

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