Providing market intelligence for more than 35 years

In The News

Slash Your Monthly Internet Bill: 8 Effective Tips to Save Money

According to recent Parks Associates data, US households spend an average of $116 a month on home internet, which is a sizable chunk of change. Whether you use it for remote work, streaming your favorite shows, online gaming or video chatting with family, it's hard to live without the internet. We get it. But to keep your budget in check, there may be a few ways to lower your broadband costs and monthly bills. Here are eight suggestions:

  1. Get to know your bill
  2. Do a speed check
  3. Minimize devices, if you can
  4. Look into low-cost internet options
  5. Check out available competitors
  6. Consider using your own modem and router
  7. Bundle broadband with other services
  8. Try negotiating with your internet provider
From the article, "Slash Your Monthly Internet Bill: 8 Effective Tips to Save Money," by Trey Paul.

Previously In The News

Does cord cutting REALLY save you money? It now costs $120 a month to subscribe to Netflix, Hulu and the other main streaming services - as platforms hike prices amid fierce competition

A 2022 study from market research firm Parks Associates found a quarter of American households subscribe to nine or more streaming services, while 50 percent are signed up to at least four.  From t...

Most Pirated TV Shows List Spells Trouble for Disney

A study from earlier this year found pirating websites and password sharing could cost providers around $113 billion in the next five years alone. Conducted by Parks Associates, the research found tha...

TVOS wars heated up in 2023

Branded smart TV efforts came as both Roku and Vizio executives suggested this year that the era of the streaming dongle is dead and earlier data from Parks Associates’ found sales of connected TV med...

Interactivity, shoppability, new formats make their way to CTV advertising in 2023

In a November column Parks Associates’ Eric Sorensen, director of Streaming Video Tracker, zeroed in on the growth of ad-supported streaming and evolution of formats. “Innovative ad formats, such a...