Register

I agree with the Privacy Policy

In The News

Smart Home: $20 Threshold, Lingering Privacy Concerns

March 13, 2017

Broadband Technology Report

According to Parks Associates, 50% of U.S. broadband households surveyed consider $20 or more per month for a comprehensive smart home service to be a good value. More than 26 million U.S. households own at least one smart home device, which represents a 35% increase from the beginning of 2016. However, privacy concerns remain a barrier to wider adoption.

"The key challenge in today's smart home market is to move adoption beyond the early market and achieve mass adoption," said Brad Russell, Parks research analyst. "We have seen recent improvements, with the adoption rate of smart home products increasing from 19% of U.S. broadband households at the end of 2015 to 26%. However, many obstacles and barriers still remain, including the need for apps that control all devices and innovations to extend smart capabilities to unconnected devices and create fully connected homes."

From the article "Smart Home: $20 Threshold, Lingering Privacy Concerns."

Previously In The News

A new frenemy: Apple is going Hollywood. But it’s been a bumpy ride.

Amazon and Roku both have greater distribution in the U.S. than Apple TV. According to a Parks Associates report from last May, Roku has a 37 percent market share in the U.S., followed by Amazon Fire...

DIY smart home security devices twice as attractive than professional services

People are twice more likely to buy individual smart locks, doorbells and security cameras than sign up for a professional home monitoring service. That's the findings of a new report from security re...

Self-Driving Cars Could Be $20 Billion Boon to Hollywood

In January, Jennifer Kent, connected car analyst for Parks Associates, said we may also be nearing connectivity in cars that would support video streaming. She projected it would take three to five ye...

Nearly 80% Of US Spanish-Language Households Subscribe To OTT Video Services

“While pay-TV penetration has declined among US broadband households, adoption has remained steady among Spanish-bilingual households over the past few years. Cord cutting does not have the same impac...

‹
1
2
...
198
199
200
201
202
203
204
...
715
716
›